Red Bull Heir Gets $615 Million Payout After Inheriting Firm (2)

Nov. 1, 2023, 10:39 AM UTC

Red Bull heir Mark Mateschitz received a €582 million ($615 million) dividend as his first payment since inheriting the energy-drink empire from his late father last year.

The dividend is the lowest paid to the Austrian shareholder in three years, and reflects a stutter in profitability last year in an otherwise exponential growth path for the company.

Rising marketing and production costs all but erased a 24% surge in revenue last year, leading to stalling net income.

Still, Red Bull distributed half of last year’s €1.56 billion profit among its shareholders, according to a resolution published in the Austrian corporate ...

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