Lululemon Seeks Distance From Founder Chip Wilson on Diversity

Lululemon Athletica Inc. distanced itself from its founder, Chip Wilson, after the former executive criticized the yogawear brand’s diversity and inclusion efforts in an interview.

“I think through this whole diversity and inclusion thing that they have become — trying to become like the Gap, everything to everybody,” Wilson, 68, told Forbes. “You’ve got to be clear that you don’t want certain customers coming in.”

Chip Wilson in September 2022.

Photographer: Taehoon Kim/Bloomberg

He told the magazine that the Lululemon brand isn’t reaching its potential due to fear of media backlash. He said he thought the men in Lululemon ads looked “sickly” and the women ...