Apple Should Consider Replacing Tim Cook as CEO, LightShed Says

July 9, 2025, 6:20 PM UTC

Apple Inc. should consider replacing longtime chief executive officer Tim Cook as the iPhone maker’s struggles with artificial intelligence raise significant risks for the company, according to analysts at LightShed Partners.

“Apple now needs a product-focused CEO, not one centered on logistics,” analysts Walter Piecyk and Joe Galone wrote in a note to clients, referring to Cook’s background managing supply chains before he took over as CEO in 2011.

LightShed’s comments come after Apple said that Chief Operating Officer Jeff Williams is stepping down from the position this month. He’ll be succeeded by Sabih Khan, a 30-year veteran of ...

Learn more about Bloomberg Law or Log In to keep reading:

See Breaking News in Context

Bloomberg Law provides trusted coverage of current events enhanced with legal analysis.

Already a subscriber?

Log in to keep reading or access research tools and resources.