Nike’s 30-Year Gamble on Vietnam Is Rattled by Trump Tariffs (1)

At Nike Inc. headquarters in Beaverton, Oregon, executives are trying to figure out how to best spread the pain of new tariffs.

Nike, the factories that produce its goods, the wholesalers that sell the goods and ultimately shoppers will all likely share portions of the cost, according to a person familiar with the matter who asked not to be named discussing private conversations.

The backbone of Nike’s supply chain is being threatened by President Donald Trump’s global tariff campaign, straining a decades-long investment just as the world’s largest sneaker company tries to rebound under a new chief executive officer. ...