Google Union’s Future Likely Hinges on Tech Giant’s Response

Jan. 6, 2021, 9:12 PM UTC

The quasi-union formed at Alphabet Inc.‘s Google lacks the legal clout to force major changes at the tech powerhouse, but it could be a springboard to greater unionization efforts in an industry that’s increasingly come under fire from its workforce.

On the surface, the Alphabet Workers Union, named after Google’s parent company, has all the touchstones of a fully fledged union: It has enlisted hundreds of dues-paying members since its launch Monday, plans to elect a board of directors and pay its organizing staff, and it’s affiliated with the Communications Workers of America, one of the nation’s ...

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