Business Schools Seek to Build Entrepreneurs With New Programs (1)

When Jordan Hollander started business school in September 2015, becoming an entrepreneur wasn’t part of his longterm plan. “I probably would have said, ‘You shouldn’t go to business school if you want to be an entrepreneur,’” he says. Instead, given his interest in extreme sports, he saw himself working in marketing at a big company like Red Bull.

That plan changed not long after his studies at Northwestern University’s Kellogg School of Management began. Hollander joined the Zell Fellows, a program for students who want to start or acquire their own businesses. The fellowship arranged for him to travel to Israel to meet fellow graduate students, ...