Binance Weighs US Strategy as Billionaire Zhao Regains Clout (1)

Changpeng Zhao has unfinished business.

The billionaire co-founder of Binance has stepped back into the spotlight, praising President Donald Trump’s crypto stance at every turn, and signaling enthusiasm for the US market where the firm he helped create is now weighing a comeback.

Recently pardoned by Trump, Zhao holds no official role at the crypto exchange any longer, but remains an influential voice. Zhao has cast the US as central to the industry’s future — and therefore, implicitly, to Binance’s.

Zhao, left, speaks with BTC Inc. CEO Brandon Green during Bitcoin Mena 2025 on Dec. 9.

Source: BTC Inc./Bitcoin MENA 2025

The firm has been exploring ways to reboot its American affiliate, Binance.US, including a potential recapitalization that could reduce ...