Activist Investor Eric Jackson Starts a Digital Asset Treasury

Activist investor Eric Jackson, known for his contrarian bets, is targeting a new business model that is already losing steam: crypto-holding companies.

Jackson, who has successfully bet on companies like Carvana Co. and Opendoor Technologies Inc., is starting a digital-asset treasury firm just as the value of such companies comes under scrutiny during a bearish crypto market. Unlike Strategy Inc., the largest corporate holder of Bitcoin, Jackson is betting that a diversified basket of digital assets can better weather the volatile market.

On Tuesday, SRx Health Solutions Inc. announced it would acquire Jackson’s EMJ Crypto Technologies, a ...