WebMD Class Action Over Disclosures to Facebook Can Proceed

Nov. 7, 2022, 10:06 PM UTC

WebMD will have to face a proposed class action over allegations it improperly disclosed personal information to Facebook in violation of the Video Privacy Protection Act, a federal court ruled.

Debra Lebakken claimed in the lawsuit that WebMD improperly disclosed her personal information to Facebook via the Facebook tracking pixel, a data aggregation tool that harvests the online activity of users for the purpose of delivering targeted advertising.

Personal information disclosed to Facebook, now known as Meta Platforms Inc., included her name, Facebook ID, email address, and video webpages she viewed, the lawsuit said.

WebMD argued in a motion to ...

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