Snapple ‘All Natural’ Iced Tea Label Suit Survives Dismissal Bid

A consumer advanced several claims against Snapple Beverage Corp. over the labeling of its teas and juices as “All Natural” even though they contain manufactured citric acid, a commonly-used food additive.

Snapple, part of the Keurig Dr Pepper Inc. beverage conglomerate, sought to quash a proposed class action brought by California resident Albert Fried over what he said are inaccurate and misleading label claims. Fried, who said he regularly purchased Snapple’s peach and lemon teas over the past four years, alleges that the false labeling of those products as “All Natural” allowed Snapple to charge consumers a premium.

Judge Dana ...