Danone Sheds False-Ad Suit Over Microplastics in ‘Natural’ Water

Danone Waters of America LLC convinced a federal judge to dismiss a proposed class action alleging the company falsely advertises its Evian spring water as “natural” despite the bottles leaching microplastics into the water.

The US Food and Drug Administration’s regulation governing the term “spring water” doesn’t impose a requirement related to microplastics, the US District Court for the Northern District of Illinois said Tuesday.

“The problem with Plaintiffs’ argument is that the terms ‘natural’ and ‘spring water’ cannot be separated,” Judge Thomas M. Durkin said. The regulation “uses the word ‘natural’ seven times, and each instance is used to ...