Recently, following a months-long and undisputedly arms-length class action settlement, the online wholesale club DirectBuy Inc. reached a settlement with the named plaintiffs in a putative class action pending in the United States District Court for the District of Connecticut.
By the time the district court ruled on the motion for final approval of the settlement, a total of 39 attorneys general had lodged objections to the settlement, as had a small but vocal group of individual class member objectors and a consumer rights nonprofit organization.
This article discusses three different types of class action objectors and the mechanisms by which they may make their objections. It then proposes strategies for preventing objections to class action settlements or defending against them if they occur.
There are at least three distinct types of possible organized objectors. We use the term “organized objectors” to distinguish these types of objections from objections that may be asserted by individual class members who are not represented by separate counsel. They are 1) professional objectors; 2) government officials; and 3) public interest groups.
Professional Objectors
What most practitioners would consider “professional” objectors does not include nonprofit associations and lawyers whose motivation is based on a genuine belief that the settlement is unfair to consumers or that class actions should be reformed.
There is no doubt that there exists several cottage industries of entrepreneurial lawyers who have found creative ways to profit from class actions filed by other lawyers and their clients.
The influence of these groups, at least in the consumer class action context, has waned over the past decade. Five or 10 years ago, it was common to expect one or more objections to a large class action settlement filed by attorneys who had an obvious track record of objecting to class actions (and no obvious political or charitable agenda). Back then, many plaintiffs’ lawyers would simply agree to pay a small portion of the fee to the objector’s lawyer, rather than have the entire settlement held up for months or years while the objectors exhausted their appeals.
The problem of dealing with professional objectors is customarily the role of plaintiffs’ counsel, although after having agreed to a settlement, the defendant has just as much of an incentive to overcome objections as the plaintiffs’ lawyers do.
Government Officials or Agencies
Class action objections by government officials, especially state attorneys general, have become more common in recent years. This is at least partially the result of a sometimes overlooked section of the Class Action Fairness Act of 2005 (CAFA): the requirement that “appropriate” government officials be given notice of a proposed class action settlement in federal court.
Although CAFA requires notice to state officials, it does not give them any specific power to prevent the settlement.
At least two class action settlements have been disapproved in recent years following an organized objection from attorneys general. In addition to the DirectBuy case, in Figueroa v. Sharper Image Corp., the court denied final approval of a coupon settlement in no small part due to an amicus brief critical of the settlement filed by attorneys general of about 35 states and the District of Columbia.
Even outside the situation where it can be argued that the entire settlement is procedurally or substantively unfair, there are issues that may raise the interest of government officials sufficient to generate a partial objection. One example is when a release purports to foreclose actions on behalf of the public by government officials.
There has been a growing trend in recent years for attorneys general and other governmental agencies to use the doctrine of parens patriae to also pursue the monetary claims of private individuals.
Thankfully, most state officials have better things to do than file copycat lawsuits to try to squeeze more money out of a corporation that entered into a reasonable settlement of civil claims.
Public Interest Objectors
Mechanically, objections by public interest organizations may be accomplished in a manner similar to that used by professional objectors: through the representation of one or more settlement class members by lawyers employed by or cooperating with the organization.
There are a variety of public interest organizations that file objections to proposed class action settlements. These organizations have widely differing purposes and political agendas. For example, the Center for Class Action Fairness (CCAF) was founded by attorney and leading tort and class action reform advocate, Ted Frank.
At the other end of the political spectrum from CCAF, at least from the perspective of tort reform, is Public Justice, an organization founded by leading trial lawyers that describes itself as “America’s public interest law firm.”
A third organization, Public Citizen, is a consumer advocacy group that has the stated goal of preserving consumers’ rights to seek relief through class actions.
Although the political motivations of these organizations might be different, there are several key similarities among these groups. First, their interest in objecting to a settlement is based on a sincerely held belief that their involvement is necessary to protect the public interest. This means that they are not motivated by profit, but rather by a conviction that the settlement (or the system itself) is unfair. Like government objectors, their goal is to gain disapproval of or modification to the settlement, not to extort a portion of the fee.
Second, regardless of the ultimate motivating philosophy, even public interest groups with drastically different political agendas can find the same kinds of settlements or settlement terms objectionable. Not surprisingly, many of their objections are the same as those that a government official might make. Coupon settlements are a natural target. A conservative group formed to combat class action abuse might object to a coupon settlement because the fact that a coupon settlement was the best the plaintiffs could do for the putative class reflects that the case was a frivolous, lawyer-driven case that had no societal value in the first place. A consumer advocacy group might object to the same settlement because of a perception that it is unfair for a defendant to profit from its own wrongdoing. Where both groups might agree is that the court should not approve a settlement that includes little or no benefit to class members and a large payout to the plaintiffs’ lawyers.
One area in which right-leaning and left-leaning public interest groups may diverge is in their view of cy pres provisions in class action settlements, that is, distribution of any unclaimed funds to a charity. Class action reform advocates object to cy pres distributions because they don’t benefit the members of the class, and are sometimes simply a tool used by trial lawyers to raise funds for their own pet causes.
Strategies for Avoiding
Or Defending Against Objectors
The one common link between the three categories of objectors is that they are all looking for low-hanging fruit. None of the objectors in any of the three categories are likely to lodge objections to settlements that they think are likely to be approved anyway; and where reasonable minds can differ about the value of a case, objections that solely attack the substantive fairness of settlement terms are not likely to succeed. So, the best preventative medicine is to avoid settlement terms and notice programs that leave the settlement open to an easy attack on procedural fairness grounds.
Avoid the Appearance of Collusion.
This problem is usually avoided if the settlement is reached after an otherwise contested litigation, but can be a problem if the parties reach a settlement shortly after the complaint has been filed. In most cases, experienced plaintiffs’ counsel will insist on at least performing some confirmatory discovery before agreeing to a settlement in the first place, but if plaintiffs’ counsel does not insist, the defendant may consider making the suggestion voluntarily.
Where possible, negotiating the benefits to the class before discussing attorneys’ fees is also advisable. Negotiating fees separately removes a possible objection that plaintiffs’ counsel acted under a conflict of interest, and further avoids the appearance of collusion between the defendant and plaintiffs’ counsel or the named plaintiff. Plus, most experienced counsel on both sides already have a rough idea of the range of attorneys’ fees that a given set of settlement benefits will justify. So, leaving attorneys’ fees off the table does not usually prevent either party from understanding the full cost of the settlement being discussed.
Avoid Coupon Settlements.
As the DirectBuy case makes clear, if it talks like a coupon settlement, and it walks like a coupon settlement, it is a coupon settlement. As much as lawyers are trained to find win-win solutions, in the class action context, courts are skeptical of settlements where the benefits offered to class members also benefit the defendant or that require the relationship between the defendant and class members to continue as a condition for a class member to receive benefits. Agreeing to make even small monetary payments to class members is much less likely to attract objectors than agreeing to provide a coupon (even one of potentially greater value) for the defendant’s products or services.
Ensure Reasonable Notice.
Inadequate notice programs are probably the most surefire way to attract objectors, while robust notice programs are perhaps the best way to ward them off. Concerns about the substantive fairness of the settlement are magnified when the court believes that the parties have failed to give reasonable notice. By contrast, it is much easier to overcome concerns about the substantive fairness of the settlement when the parties can show that class members received reasonable notice and a fair opportunity to object, opt out, or participate.
The basic keys to a successful notice include ensuring that the settlement notice is in plain English, understandable, and contains all information required by Rule 23(c)(2)(B). The Federal Judicial Center guidelines for plain English notice, available at www.fjc.gov, provide an excellent template. However, the template must be tailored to each case in order to provide effective notice. Hiring a qualified notice expert (not simply a settlement administrator) to help draft the notice and testify about the fairness of the notice plan can protect against possible objections to the fairness of the notice.
Beyond the basic content of the notice, the notice must be delivered in a way that makes it truly the best notice practicable. Intentionally using a method of notice that is unlikely to be read and appreciated by class members, in the hopes of reducing the response rate, is folly. If you don’t do everything reasonably possible to give class members adequate notice of a settlement, you risk having the entire settlement disapproved after you have already incurred significant notice costs. In many cases, direct mail is still considered the best way of distributing notice. Technology has made direct mail possible even in cases where the last known addresses of class members are a few years old. Old addresses can be updated through the post office change of address system, as well as through various private databases. Again, having a qualified notice expert can help. If it is truly impossible to reach a sufficient number of class members through direct mail, then a published notice can be used as a supplement, but it is better to think of published notice as a last resort.
Be Honest With the Court.
Avoid settlement terms or arguments that exaggerate the true value of a benefit to be given to the class. A settlement does not have to give class members 100 percent of the claimed damages in order to be fair. It is, after all, the result of a compromise. However, exaggerating the value of benefits, especially non-monetary benefits, is one of the surest ways to draw objections and skepticism from the Court.
Don’t Overreach With the Release.
Courts will routinely approve release language that releases the claims raised in the case on behalf of all class members who do not opt out, whether or not they participate in receiving available settlement benefits. However, releases that purport to release claims unrelated to the litigation, or claims on behalf of individuals or entities other than the class members, open the settlement up to objection. In particular, as noted above, government objectors will take exception to attempts to foreclose future government action.
Avoid Unnecessary Publicity.
It may be tempting to use a publication notice program to either save on mailing costs, or with the idea that class members are less likely to make a claim. But as most class notice experts will tell you, to be effective in guaranteeing reach, a publication program is usually more expensive than direct mail, and these days, it is possible to find up-to-date mailing addresses even when the last-known addresses of class members are decades old. Moreover, unnecessary publicity raises the risk that government officials, professional objectors, and public interest groups will scrutinize it. So, in the end, it doesn’t pay to cut corners.
Have Principled Basis for Dealing With Unclaimed Funds.
Unclaimed funds or other settlement benefits are an unavoidable side effect of many class action settlements. When there are unclaimed funds, none of the conceivable ways of dealing with those funds are immune from potential objections. Cy pres awards may arguably have a societal benefit, but by definition, they don’t benefit the actual members of the class. Giving excess funds to those class members who participate is arguably nothing more than a windfall. Reversions are criticized because the money is given back to the “wrongdoer.” But since something has to be done with unclaimed funds, the key is not avoiding the possibility of an objection altogether but rather having principled reasons for the options that the parties select.
Reversions have been criticized by some courts, but there are compelling reasons supporting the conclusion that a reversion is the most fair and efficient way of dealing with unclaimed settlement funds. Although sometimes objectors, and even courts, have to be reminded of the fact, a settlement is a compromise resolution of a dispute, not a penalty for established wrongdoing by the defendant. And, the idea that money not paid out in a class action settlement simply goes to line the pockets of corporate fat cats, while making for good fiction, is not in line with the reality of how corporations work. Instead, money returned to a corporation ultimately benefits a wide variety of people, including employees, shareholders, and customers. So, there is nothing inherently wrong with returning unclaimed funds to a defendant. In addition, in many cases, the class does benefit from a reversion even more directly than it would from, for example, a cy pres payment to charity. In insurance cases, for example, policyholders benefit from lower settlement payouts in the form of lower premiums.
Paying out additional money to those class members who do participate can often be justified on the grounds that because the settlement is a compromise, they are not being made whole. So, unless the settlement contemplates a 100% payout of alleged damages in the first place, there are good reasons why the parties would agree to distribute a portion of any unclaimed funds to those class members who do make a claim.
If the settlement does include a cy pres component, finding an organization that is likely to benefit some or all of the class members directly is the best route to avoiding successful objections. Distribution to any organization in which one of the lawyers has a personal affiliation or stake will raise a red flag. Donations to a victim’s assistance fund, for example, are less likely to receive scrutiny than a donation to a lawyer’s law school.
In any settlement that may include unclaimed funds, above all else, the parties must do whatever they can to ensure that class members have a fair opportunity to participate in the settlement. Where reversion clauses, cy pres awards, or pro-rata distributions to claimants become objectionable is where they are combined with concerns about the adequacy of notice to the class. Courts that are convinced that the parties have done everything reasonably possible to give class members an opportunity to participate will have much less incentive to find anything wrong with whatever the parties agree to do with unclaimed funds. Parties often can’t force class members to claim benefits, but they do have the power to make sure that there are no artificial barriers to participation.
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