Buyout Firm 3i to Sell Cat Food Maker MPM to Partners Group

June 17, 2025, 7:30 AM UTC

3i Group Plc has agreed to sell the maker of cat food brand Applaws to Partners Group for gross proceeds of £400 million ($543 million), adding to a string of pet-care deals by private equity firms.

Including proceeds the London-based investment firm has already received, the deal for MPM represents a 3.2x multiple of invested capital and a 29% internal rate of return, 3i said in a statement reviewed by Bloomberg News.

The deal values MPM, which also owns the Reveal and Encore brands, at about £500 million including debt, said people familiar with the matter who asked not to ...

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