Affirm CEO Says More Retailers Offering Interest-Free BNPL Loans

Affirm Holdings Inc. is seeing increased interest from retailers to subsidize US consumer borrowing ahead of the holiday season, as more shoppers turn to buy now, pay later providers to finance their spending.

Chief Executive Officer Max Levchin said more retailers have an appetite for eating interest-linked costs as a way of offering zero-interest loans to entice shoppers. The use of buy now, pay later options increased 16% to $67 billion through last year’s Cyber Monday spending spree, according to Adobe Analytics.

“I see a lot of that coming, which will be amazing for consumers,” Levchin ...