A-Listers Have Moved On From Tequila to Something More Wholesome

March 12, 2026, 12:00 PM UTC

In the aughts, it felt like every celebrity had their own vodka line. There was Sean “Diddy” Combs’ partnership with Cîroc (since ended), Dan Aykroyd’s Crystal Head Vodka (still going strong) and even a short-lived Trump Vodka that was discontinued in 2011 (but, in a surprise to no one, was recently resurrected). Celebrities then set their sights on tequila, with George Clooney, Matthew McConaughey and Kendall Jenner all having a go. Since then we’ve seen wine (Cameron Diaz), gin (Ryan Reynolds), even low-cal cocktails (Bethenny Frankel).

But now Americans ...

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