Gibson, Dunn & Crutcher is advising Rockpoint on the Boston-based private equity real estate firm’s investment in Margaritaville Enterprises LLC, a global lifestyle brand inspired by singer-songwriter Jimmy Buffett.
King & Spalding and Greenberg Traurig are counseling Orlando-headquartered Margaritaville on the transaction, for which no financial details were disclosed.
The new partnership aligns Margaritaville’s “asset-light” lifestyle brand platform with Rockpoint’s fundamental value investment approach, according to a statement.
Margaritaville says over 20 million travelers a year visit a location with its brand, which “features” over 25 lodging locations and 60 stand-alone and integrated food and beverage venues. Over 20 additional projects are in the pipeline including full-service and boutique hotel brands, branded for-sale real estate, RV destinations and gaming properties, the statement said.
John Cohlan, CEO of Margaritaville, said institutional partners have already invested or committed to invest over $7.5 billion into the brand’s hospitality real estate projects.
To contact the correspondent on this story: Rick Mitchell in Paris at rmitchell@correspondent.bloomberglaw.com
To contact the editors responsible for this story:
Learn more about Bloomberg Law or Log In to keep reading:
See Breaking News in Context
Bloomberg Law provides trusted coverage of current events enhanced with legal analysis.
Already a subscriber?
Log in to keep reading or access research tools and resources.