Retailers Have No Room for Error This Holiday: Andrea Felsted

Oct. 4, 2024, 9:30 AM UTC

With interest rates lower, inflation collapsing and wages rising faster than prices, there’s potential for a very happy holiday for US retailers.

But it’s not time to celebrate yet. Even as the first deals kick off next week from Amazon.com Inc., Walmart Inc. and Target Corp, lowerto middle earners are still struggling to shake off the pain of the past few years, the presidential election looms over some key shopping weeks and the East and Gulf coast ports have been on strike. For those without compelling prices or products, or who lack the agility to navigate these seasonal challenges, it might not be ...

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