Recreational Equipment Inc. has recruited a new legal group leader eager to make diversity, equity, and inclusion part of her mandate at the outdoor apparel and equipment retailer popularly known as REI.
A. Minnie Alexander was announced Monday as general counsel and corporate secretary for the company, which operates as a cooperative owned and operated by members. She spent almost six years as an associate general counsel for the Walt Disney Co., where she led its trademark and corporate intellectual property team.
It was REI’s internal and external commitment to racial equity, diversity, and inclusion—REDI—that enticed Alexander to make the ...
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