Jake Paul Nabs Two Legal Chiefs for Growing Business Portfolio

A pair of attorneys familiar with highly regulated industries have joined two companies backed by boxer, influencer, and entrepreneur Jake Paul.

Betr Holdings Inc., a sports betting startup co-founded by Paul that was valued a year ago at $375 million, has hired a new head of legal in Matthew Kane, most recently the top lawyer for Altria Group Inc.’s electronic cigarette and vaping business NJOY. Kane’s expertise advising emerging companies drew praise from an ex-colleague familiar with boardroom battles and other corporate challenges.

“Matt is a first-rate lawyer and person,” said Paul Cappuccio, NJOY’s former general ...