How ESPN, Fox Bundle Should Be Priced: Business of Sports

March 1, 2024, 4:00 PM UTC

Welcome to the Business of Sports newsletter. This week, check out Kim Bhasin’s story on how Steph Curry and Under Armour are still searching for street cred. And if you aren’t yet signed up to receive this newsletter, you can do so
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How Much for That Internet Bundle?

Hi, It’s Ira. It’s been almost a month since Disney, Fox and Warner Bros. Discovery announced that they have formed a joint venture to offer their sports programming via a direct-to-consumer streaming service to be launched in the fall. The move caught just about everybody by surprise and raised a few ...

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