Digital asset-exchange platform Zora Labs Inc. sued Deloitte Consulting LLP over its use of the “Zora” trademark for its new “digital workforce” AI platform.
Deloitte announced Zora AI in a press release on March 18 soon after launching Zora.ai, identical to plaintiffs’ domain Zora.co, according to the complaint filed Wednesday in the US District Court for the Southern District of New York. But the accounting giant hasn’t filed a trademark application for “Zora,” which Zora Labs says it’s owned since March 2024.
Users visiting Deloitte’s webpage “included and continue to include” consumers looking for plaintiff Zora’s goods and services, the ...
Learn more about Bloomberg Law or Log In to keep reading:
Learn About Bloomberg Law
AI-powered legal analytics, workflow tools and premium legal & business news.
Already a subscriber?
Log in to keep reading or access research tools.