Some broken things can’t be mended. What happens when the broken thing is an immense market that has provided the backbone of the internet for a generation?
In two cases that government antitrust authorities brought against Google, one about Google’s role in internet search services and the other about its ad-tech stack, courts have determined that Google is a monopolist. Now those courts must fashion a remedy to open the strangled markets and restore competition. But effectively imposing a remedy is never an easy endeavor. Choosing a remedy, monitoring it, and enforcing it all have costs—and the costs are ...
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