Frederick’s of Hollywood Being Sold To Authentic Brands Group for $22.5M

June 4, 2015, 9:46 PM UTC

Frederick’s of Hollywood Inc., the purveyor of the Hollywood Exxtreme Cleavage bra, will be sold to lead bidder Authentic Brands Group LLC (In re Frederick’s of Hollywood Inc., Bankr. D. Del., 15-10836, sale approved 6/3/15).

A Delaware judge signed an order June 3 approving the deal. ABG’s stalking-horse bid met no competition.

All retail stores closed, the company entered Chapter 11 protection on April 19 with a deal to sell its e-commerce business, trademarks and inventory to ABG for $22.5 million, subject to reduction based on inventory value18 MALR 646, 4/27/15, 77 PBGCN, 4/22/15, 27 BBLR 581, 4/23/15. ABG ...

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