Lutnick Met Builders as Trump Dials Up Affordability Push (2)

Commerce Secretary Howard Lutnick recently met with executives from major homebuilding companies, according to people familiar with the matter, part of President Donald Trump’s push to bolster his standing with voters on the economy.

The administration has held meetings in recent weeks aimed at sounding out the builders on ways to improve housing affordability, according to the people, who asked not to be identified discussing internal matters. Part of those talks centered on what kind of incentives the administration could offer to spur a commitment to construct more homes, one of them said.

Howard Lutnick, US commerce secretary, during an announcement in the Roosevelt Room of the White House in Washington, DC, US, on Friday, Dec. 19, 2025.

Photographer: Will Oliver/EPA/Bloomberg

Lutnick’s talks come as the ...