Tesla Will Derive 80% of Its Value From Optimus Robot, Musk Says

Sept. 2, 2025, 11:11 AM UTC

Elon Musk is deemphasizing Tesla Inc.’s car business like never before in favor of humanoid robots that are still in development and a ways off from generating revenue.

Tesla’s chief executive officer said Monday the company will derive about 80% of its value from Optimus, the robot initiative he first touted four years ago. Musk made the prediction shortly after Tesla published its latest “master plan,” an oft updated corporate manifesto that mentioned robots for the first time.

“We are building the products and services that bring AI into the physical world,” Tesla said on X, Musk’s ...

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