Salesforce to Hire 1,000 People for AI Product Sales Push (1)

Salesforce Inc. plans to hire more than 1,000 workers to sell its new generative AI agent product.

The hiring surge is aimed at capitalizing on “amazing momentum” for the new artificial intelligence product, Chief Executive Marc Benioff said in a message. “Agentforce became available just two weeks ago and we’re already hearing incredible feedback from our customers.”

The top seller of customer relations management software, Salesforce pivoted its AI strategy this year to focus on agents — tools that can complete tasks such as customer support or sales development without human supervision. It launched the product, dubbed Agentforce, last ...