Netflix Using Startup Runway AI’s Video Tools for Production

Netflix Inc. has begun using artificial intelligence video generation software from startup Runway AI, testing the waters with a technology that’s controversial in Hollywood.

Netflix is currently using the New York-based startup’s tools in content production, according to a person familiar with the matter, who asked not to be named in order to discuss private conversations. Netflix declined to comment.

Walt Disney Co., meanwhile, has been testing out Runway’s technology and has talked with the startup about possible uses for its generative AI tools, the person said. A Disney spokesperson said the company has no plans to integrate Runway’s ...