Meta Launches Generative AI Video Tools for Advertisers

Meta Platforms Inc. is rolling out new artificial intelligence tools to help advertisers create and edit videos more easily, seeking to reach Facebook and Instagram users who are spending more time watching videos.

The new features, which will be available broadly next year, will let advertisers use generative AI to turn static images into video ads, the company announced Tuesday. Marketers will also be able to edit and adjust the size of video ads automatically.

Meta has been steadily launching new AI tools for advertisers. The company already helps marketers automatically create text and images that can appear in ads, ...