Goldman’s New Adviser Rishi Sunak Urges Small Firms to Adopt AI

March 28, 2026, 7:15 AM UTC

Goldman Sachs Group Inc.’s bankers gathered at a library in Birmingham this week to guide small UK businesses on scaling up in artificial intelligence — and to warn them of the risks of ignoring the new technology.

“We have a situation where global behemoths are swallowing up small businesses or pushing them out,” said former Prime Minister Rishi Sunak, who was appointed as a senior adviser to the bank in July. “When it comes to AI, adoption is everything.”

Leaders from 300 firms attended the bank’s 10,000 Small Businesses UK summit, unperturbed by hourly train cancellations in ...

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