Google Must Face States’ Claims in Ad Tech Antitrust Suit (3)

An antitrust suit by state attorneys general accusing Alphabet Inc.’s Google of monopolizing the technology underlying online advertising can move forward, a New York federal judge ruled.

Judge P. Kevin Castel on Tuesday allowed the bulk of the states’ antitrust lawsuit to proceed, while throwing out a key claim that a 2018 advertising pact with Facebook violated antitrust law.

Attorneys general for 16 states plus Puerto Rico sued Google in 2020 for monopolizing the advertising technology market. Google sought to dismiss the case, arguing that all of the conduct that the states target is legal.

The states, led by ...