Here Are a Few Not-So-Scary Ways to Avoid Ghosting Your Clients

We’ve all done it. We’ve all opted not to pick up after seeing a client’s phone number pop up on caller ID or kept scrolling past a client’s email. We’ve all shifted that one particular file to the bottom of the pile or quietly relegated a task on our to-do to reflect a lesser priority.

Are we putting off the inevitable—or are we ghosting?

The term ghosting refers to abruptly ending communication with someone without explanation. It started in romantic relationships when one partner stopped calling or texting the other, vanishing as if they were ghosts rather than going through ...