Macy’s Posts Better-Than-Expected Sales, Sees Price Hikes (1)

Macy’s Inc. posted better-than-expected quarterly results — a sign the company’s strategy of focusing on its best-performing locations is paying off despite weakening consumer sentiment and tariff volatility.

Comparable-store sales in the fiscal quarter ended May 3 fell less than analysts had anticipated, the company reported on Wednesday, while revenue of $4.6 billion in the period also surpassed the average estimate.

The stock rose 3.8% at 9:30 a.m. in New York trading. Macy’s shares fell 29% this year through Tuesday’s close, and the stock has posted annual declines every year since 2021.

Macy’s maintained its sales ...