Bloomberg Law
Dec. 19, 2019, 9:51 AM

‘Sales’ Won’t Always Be a Dirty Word for Big Law Firms

Roy Strom
Roy Strom

Welcome back to the Big Law Business column on the changing legal marketplace written by me, Roy Strom. This week, we explore how sales professionals are already playing a role in the Big Law market. Note to readers: We’ll be taking a little time off around the holidays, but this column will return on Jan. 9. Happy Holidays and New Year!

I recently wrote a story for Bloomberg Businessweek following up on Wilson Sonsini’s year-old software subsidiary, SixFifty. The Lehi, Utah-based business expects to make about $4 million this year selling semi-automated advice that helps companies comply with ...

Learn more about Bloomberg Law or Log In to keep reading:

Learn About Bloomberg Law

AI-powered legal analytics, workflow tools and premium legal & business news.

Already a subscriber?

Log in to keep reading or access research tools.