Bloomberg Law
Feb. 13, 2023, 5:29 PM

Christian Dior Beats Class Action Over Virtual Try-On Tool

Christopher Brown
Christopher Brown
Staff Correspondent

Christian Dior Inc. won’t have to face a proposed class action alleging it collected facial scans from website visitors in violation of the Illinois Biometric Information Privacy Act.

The company’s practices fell under a statutory exemption for information captured from a patient in a health care setting, Judge Elaine E. Bucklo of the US District Court for the Northern District of Illinois said Jan. 10, granting Dior’s motion to dismiss.

Delma Warmack-Stillwell sued the fashion company after using its virtual try-on feature on her phone 10 times to try on sunglasses.

She alleged the company didn’t obtain written consent from ...

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