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Peloton Sues Lululemon in Bid to Protect Sportswear Patents

Nov. 26, 2021, 8:18 PM

Peloton Interactive Inc. sued Lululemon Athletica Inc. in a preemptive move to protect the workout-bike maker’s new athletic-wear line from a trademark suit by its former co-branding partner.

Lululemon, a Vancouver-based maker of fitness clothing, claimed in a Nov. 11 cease and desist letter that five Peloton products infringe its apparel design patents. Peloton then sued in Manhattan federal court Wednesday -- just two days before Black Friday’s start of the holiday shopping season.

New York-based Peloton said it has been selling apparel since 2014, and began its own clothing line in September after an “amicable” termination of its co-branding ...

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