TikTok Races to Calm Workers, Advertisers With 25 Days Until Ban

Aug. 21, 2020, 10:00 AM

It’s anything but business as usual for the 1,500 U.S.-based employees of TikTok.

Plans to hire 10,000 employees and open new offices in the country are being postponed, and brands and social media stars are inserting clauses into their contracts to address what happens if a proposed ban comes to pass, according to TikTok employees, executives and business partners.

Virtual town hall sessions that were once held each month are now weekly affairs where worried employees ask top executives if their paychecks will keep coming if the app goes dark in the U.S. In response, executives have pointed to India, where TikTok has been banned but ByteDance ...

To read the full article log in.

Learn more about a Bloomberg Law subscription