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Google AdWords California Class Action Revived by Ninth Circuit

Sept. 2, 2020, 12:29 AM

Google will have to face claims under California’s false advertising and unfair competition laws over its online advertising program AdWords, after the Ninth Circuit overruled a district court decision granting the tech behemoth’s motion to dismiss Tuesday.

“The district court applied too stringent of a pleading standard,” the court said, concluding that plaintiff Gurminder Singh adequately alleged economic injury.

Singh, who began using Google AdWords to run his ad campaigns in 2008, alleged that he hired a consultant after noticing that Google’s filter for fraudulent clicks may be less effective than it claimed, and that the consultant confirmed his suspicions. ...