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Consumer Suits Evolve Against $39B Diet Supplement Industry

July 25, 2016, 8:35 PM

Consumer fraud litigation in the sprawling dietary supplement industry is expected to continue at a steady, if not more rapid pace in the years ahead, attorneys tell Bloomberg BNA.

The litigation is a logical result of big companies, big marketing dollars and big business—a $39 billion industry with 68 percent of Americans using supplements.

There are at least 55,600 different dietary supplement products on the market, according to Food and Drug Administration estimates.

Suits challenging assurances of memory improvement are anticipated to grow in number, as products that promise to ward off dementia aggressively target a worried population of aging ...

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